I hear there's some sort of inflation in a current 501 jeans ad running in the US. Haven't caught it and haven't found it online. Has anybody else? Can you describe it?
EDIT: Found it, and apparently it's been around since June. But my wife spotted it on TV tonight, so I thought it was new. I guess it's just back in rotation.
http://www.youtube.com/watch?v=1l_v1K3GwUc
Why couldn't it have been a girl :( This could've been the holy grail of inflation in the mainstream media.